Digital marketing – six future trends – I


Based on Unica‘s Future Trends survey, here are some of the channels that will influence digital marketing in the near future.

Email marketing: still in the lead with more than 90% of marketers referring to it, email marketing is the most widely adopted tactic. For the moment businesses still rely on email databases and this slowly changes to consumer engagement via social networking websites. Continue reading


Musical training improves brain functions

A study made on people that had musical training revealed that they can rewire their brain in order to improve memory.

Twenty students had been selected for this experiment: ten of them had no musical training, while the other half took lessons from an early age. It was pointed out that in the latter group there were no professional musicians or people considered as gifted. Continue reading